Showing Up Matters
I’m a California native, and California is my home base. But I have a passion for traveling, meeting people and developing professional relationships throughout the country and even internationally.
Over the years, I have learned that you cannot meaningfully cover what is happening in New York while sitting in an office in Southern California.
You need to be there.
The same would be true for someone attempting to understand California without spending time here.
There is an old expression that showing up is half the battle. In a time when a video meeting can connect us almost instantly, I still believe there is something important about being in the room.
At a conference, business meeting or networking activity, you experience things that do not always translate through a screen. You see how people interact. You hear the conversations happening around you. You get a better sense of someone’s sincerity and begin developing the trust that can eventually lead to a working relationship.
The more often you show up, the more those relationships have an opportunity to develop.

Eddie Batiz, owner of Ebatiz.com, attends the HL | Milestone Event in the Bronx.
My colleague Eddie Batiz gave me another perspective on what it means to establish a presence in New York. Eddie lives not too far from me in Southern California, yet he spends a considerable amount of time in New York, which he describes as a significant market for his company.
For a while, I’ll admit that I didn’t completely understand the idea of regularly commuting back and forth across the country for business. After watching Eddie in action seeing the relationships he has developed, the people he knows and the way he moves comfortably between both markets I understand it much better now.
Maybe it is the people I have met or the relationships we are beginning to develop ourselves, but New York no longer feels quite as far away.
I get it now.
There is another part of relationship building that should never be discounted: a trusted introduction.
When someone you respect introduces you to someone they respect, you enter that conversation with a degree of credibility already established.
Nelson Ramos introducing me to Lucy Wu is a perfect example.
That introduction led to a relationship with Lucy, which has since opened the door to additional people, experiences and conversations.
Our relationship with New York has developed over several years, through events, return visits, introductions and conversations. Each time we come back, we reconnect with people we already know and inevitably meet someone new.
What feels different now is that those individual experiences are beginning to connect.
Becoming Part of the Conversation
This was my second visit to Manhattan in three months.
Another visit is already ahead.
What is changing is the reason for returning.
New York is beginning to feel less like somewhere we occasionally visit and more like a place where we are developing relationships, participating in conversations and discovering stories worth sharing.
For someone reading from California, the Midwest or anywhere else, perhaps that is also what makes New York more manageable. You do not have to understand the entire city at once. You can experience it one neighborhood, one meal, one conversation and one relationship at a time. Perhaps that is how you become part of the conversation.
You show up. You listen. You build relationships. You return.
Maybe that is when your relationship with a city begins to change. You stop simply recognizing the landmarks. You start recognizing the people.